i-Three Issue Corps 2016 – Energy Production on Agricultural Land: What Stakeholders Need to Know

Thomas Murphy

Director – Marcellus Center of Outreach and Research

Pennsylvania State University, College of Ag Sciences

What is the change you are designing to achieve?

Stronger mapping of the project to better conceptualize it for myself and others I will partner with in the design and delivery.

How will you measure that change?

Informal discussions with design team to determine level of understanding of nature of project, feasibility of scope of work, capacity to complete, and level of interest in approaches with intended audience(s).  Essentially, will it have the intended impact designed into the project?

What is the innovative component or strategy you will implement as a result of the design-a-thon?

More innovative means of utilizing social media platforms to connect people to our project in a non-confrontation manner.  This will start with a broad reexamination of the medium and a search of the best new approaches to pair with the intent of this programmatic effort.

How did the design-a-thon help you?

New ways to look at the proposed project.  New ideas to better “map” out the concept and connect that to the audience.  And overall, new energy to move the project ahead and employ innovative social media approaches to  conveyance of science-based information into a polarized energy discussion in rural areas of the  country.  Creates a similar model with option to replicate in a global environment where we do much of our work as well.


Increasingly energy production of many types is spreading across rural landscapes in many locations of the U.S. This creates an interface with many agricultural stakeholders whose land is being utilized, whether on the surface with renewable technologies, or subsurface with extractives, such as shale gas. This project is focused on creating an expanded understanding of the implications on the landscape and what rural landowners need to know as they make potential long term decisions when agreeing to this localized energy production.

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